Upcoming Webinar
The New Business Triangle: Cost, Quality & Carbon
Featured Speaker
Ben Craig
Head of Partnerships & Business Development, carbonfit
Ben Craig is an experienced sustainability consultant who has worked with organisations of all sizes across a wide range of sectors. Drawing on more than a decade of experience as a sustainable business entrepreneur, he helps organisations cut through complexity and identify practical sustainability strategies that deliver measurable business value. A graduate of Ulster University Business School and the Cambridge Institute for Sustainability Leadership, Ben is passionate about making sustainability accessible, actionable and commercially relevant. Outside of work, he spends as much time as possible in the sea and has achieved a world ranking of #4 in kayak surfing.
Webinar Overview
For decades, businesses have been measured on two core indicators: cost and quality. Today, a third measure is rapidly becoming just as important: carbon.
As organisations navigate increasing regulatory requirements, supply chain disruption, AI-driven change, energy volatility and shifting customer expectations, the ability to understand and manage carbon performance is emerging as a key driver of competitiveness.
In this webinar, Ben Craig, Head of Partnerships & Business Development at carbonfit, explores why the most successful organisations are moving beyond sustainability as a compliance exercise and treating carbon as a strategic business metric. Drawing on practical experience working with organisations across sectors, Ben will share insights into how leading businesses are strengthening resilience, improving decision-making and creating long-term value by measuring and managing Cost, Quality and Carbon together.
Whether you're responsible for sustainability, operations, procurement, strategy or business development, this session will provide a fresh perspective on what drives commercial success in today's rapidly changing business environment.
What You'll Learn
- Why Cost, Quality and Carbon are becoming the three defining measures of business performance
- How AI, regulation, supply chain disruption and global uncertainty are reshaping competitive advantage
- Why credible data and evidence matter more than sustainability claims alone
- What leading organisations are doing differently to improve resilience, productivity and performance
- The key questions business leaders should be asking to prepare for the next decade of competition
Questions?
Contact our team for more information about this webinar.
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